The Canadian car market is as diverse as the country itself, offering vehicles that cater to every lifestyle and need. From rugged trucks that handle heavy workloads to SUVs designed for family road trips, Canadians have a wide variety of options. With 2024 sales numbers now in, the best-selling cars in Canada showcase trends in reliability, performance, and innovation that resonate with drivers from coast to coast.
In this blog, we’ll take a closer look at the top-selling cars in Canada in 2024. We’ll explore why these vehicles dominate the market and highlight key features that make them stand out. Whether you’re in the market for a dependable workhorse, a versatile family vehicle, or an everyday driver, this list will help guide your decision.
The Ford F-Series once again proves its dominance in the Canadian automotive market, selling an impressive 133,857 units in 2024, a +8.6% increase compared to the previous year. This achievement solidifies its position as Canada’s best-selling vehicle for an incredible 15 consecutive years.
This enduring success is no accident. The F-Series’ versatility and capability cater to a wide audience, from the everyday driver who relies on the F-150 to tradespeople who need the hauling power of the F-350.
Ford continues to innovate, combining rugged dependability with modern technology. Features like Pro Power Onboard, which turns the truck into a mobile generator, make it indispensable for work and play. With the F-150 Lightning all-electric truck and the F-150 PowerBoost Hybrid, Ford also demonstrates its commitment to sustainability without sacrificing performance.
The F-Series’ ability to meet the diverse needs of Canadians has made it a staple in households nationwide. Whether you need a dependable workhorse or an adventure-ready companion, the F-Series continues to deliver on all fronts.
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The Toyota RAV4 solidifies its position as one of Canada’s favourite SUVs, with 77,556 units sold in 2024, marking a +3.8% increase in sales over the previous year. Known for its exceptional reliability and practicality, the RAV4 is a go-to choice for families and adventurers alike.
Offering a diverse lineup that includes gasoline, hybrid, and plug-in hybrid (PHEV) options, the RAV4 caters to eco-conscious buyers while maintaining strong performance. Its Toyota Safety Sense™ suite of features and user-friendly infotainment system add to its appeal, providing both safety and modern conveniences for drivers and passengers.
Whether tackling daily commutes or embarking on weekend adventures, the Toyota RAV4’s versatility and comfort make it a standout in the competitive SUV market, earning it a well-deserved spot near the top of the Canadian sales charts.
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The GMC Sierra proves its staying power in the Canadian truck market, with 60,188 units sold in 2024, reflecting a +0.8% increase in sales. This rugged yet refined workhorse continues to appeal to those who demand capability and style in equal measure.
With configurations ranging from the light-duty Sierra 1500 to the heavy-duty 2500HD and 3500HD, the Sierra offers versatility for any task, whether it’s towing a trailer to the job site or heading out on a family road trip. Its upscale Denali trims add a dash of luxury to the mix, featuring premium materials and cutting-edge innovations like the MultiPro Tailgate and advanced trailer monitoring systems.
Built to tackle the demands of Canadian life—be it snowy roads, heavy loads, or long drives—the GMC Sierra remains a dependable choice for those who refuse to compromise on performance or comfort.
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The Honda CR-V continues to solidify its place as a Canadian favourite, with 55,363 units sold in 2024, marking an impressive +6.2% increase in sales. Known for its legendary reliability, this SUV has become a go-to choice for families across the country, thanks to its spacious interior and exceptional practicality.
The CR-V Hybrid adds an eco-conscious edge to the lineup, delivering a blend of impressive performance and fuel efficiency. Inside, the roomy cabin ensures comfort on long road trips, while the Honda Sensing™ safety suite provides peace of mind for drivers and passengers alike. With advanced tech features like wireless Apple CarPlay and Android Auto, along with a refreshed exterior design, the 2025 CR-V continues to impress those seeking a versatile and stylish SUV.
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The Ram 1500 remains a robust and reliable option in the truck market, selling 55,070 units in 2024. However, its sales dropped dramatically by -25.6%, signaling a challenging year for the model. Known for its rugged design, strong towing capability, and premium interior options like the Limited and Rebel trims, the Ram 1500 has long been a favourite among truck enthusiasts.
This significant decline stems from a combination of factors. Increased competition from rivals like the Toyota Tundra, which posted double-digit sales gains in 2024, and aggressive market strategies from GM, created a tough environment for Ram. Additionally, Stellantis, Ram’s parent company, faced production challenges, including the discontinuation of the Ram 1500 Classic in Canada, and struggled to align supply with demand.
Despite these setbacks, the Ram 1500 continues to stand out with innovative features like its multifunction tailgate and available air suspension system, appealing to those seeking a balance of utility and luxury in a truck. While 2024 presented hurdles, the Ram 1500 remains a key player in its segment.
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The Chevrolet Silverado maintained its strong presence in the Canadian truck market in 2024, selling an impressive 54,016 units, a +1.4% increase from the prior year. Balancing rugged capability with modern comfort, the Silverado remains a top choice for those who need a reliable workhorse during the week and a comfortable companion for weekend adventures.
From the no-nonsense WT trim, built to tackle the toughest jobs, to the luxurious High Country trim, which boasts upscale features like premium leather seating and a 13.4-inch touchscreen, the Silverado lineup offers something for every type of driver. Chevrolet also keeps an eye on innovation, with the addition of Super Cruise hands-free driving technology ensuring the Silverado doesn’t just move forward—it leads the way.
In a segment rife with competition, the Silverado’s steady sales growth showcases its enduring appeal. Whether hauling heavy loads or turning heads on city streets, this truck proves it’s not just about getting the job done—it’s about doing it in style.
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The Tesla Model Y took the Canadian automotive market by storm in 2024, with an astonishing 39,718 units sold, marking a +58.5% surge in sales compared to the previous year. As an all-electric SUV, the Model Y is leading the charge toward sustainable transportation in Canada, solidifying its position as a favorite among eco-conscious drivers.
The Model Y’s appeal lies in its versatility. With up to 531 km of range in the Long Range variant, generous cargo space, and Tesla’s signature minimalist interior design, it strikes a balance between cutting-edge technology and everyday practicality. Innovative features like Autopilot and optional Full Self-Driving capabilities, coupled with over-the-air updates, ensure that owners always have access to the latest advancements in driving technology.
The explosive growth of the Model Y reflects the shifting preferences of Canadian buyers toward electric vehicles, and Tesla’s ability to stay ahead of the curve makes the Model Y a standout in its class. This SUV isn’t just a car—it’s a glimpse into the future of driving.
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The Nissan Rogue had an impressive performance in 2024, with 32,737 units sold, marking a robust +22.8% growth compared to the previous year. A key driver of this success was the mid-cycle refresh that modernized the Rogue’s design and introduced key features to enhance its appeal. Among these was the addition of class-exclusive Google built-in technology in the SL and Platinum trims, which offered seamless integration of Google Assistant, Google Maps, and the Google Play ecosystem—an irresistible draw for tech-savvy buyers.
Known for its practicality and comfort, the Rogue strikes an excellent balance between affordability and premium features, making it a favourite among Canadian families. Its turbocharged engine provides fuel efficiency, while the spacious interior and Safety Shield 360 suite of safety features ensure it meets the diverse needs of commuters and road trip enthusiasts alike. With these updates, the Rogue has solidified its place as a leading choice in the competitive compact SUV market.
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The Honda Civic made a strong comeback in 2024, reclaiming its position as one of Canada’s top-selling sedans with 31,774 units sold, marking a notable +14.3% increase in sales compared to the previous year. This rebound is particularly significant given that its main rival, the Toyota Corolla, outpaced it in sales in 2023. However, the Civic’s refreshed design, enhanced technology, and unwavering reputation for reliability have helped it regain its footing.
As one of the most iconic sedans on Canadian roads, the Civic continues to shine with its Honda Sensing® safety suite, smooth ride, and excellent fuel efficiency. Available in a range of trims and powertrains, including hybrids, it offers something for everyone, from daily commuters to eco-conscious drivers. Combine this with its exceptional resale value, and it’s no wonder the Civic remains a trusted and smart choice in the competitive sedan market.
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The Ford Escape made waves in 2024 with an extraordinary +58.6% surge in sales, reaching 30,996 units sold and cementing its place as one of the fastest-growing vehicles in Canada. This impressive growth can be attributed to its recent mid-cycle refresh, which introduced bold new styling, upgraded safety features, and enhanced technology, making it a compelling choice for Canadian buyers.
Beloved by families and urban adventurers alike, the Escape delivers a practical blend of comfort, cargo space, and versatility. Its array of powertrain options, including hybrid and plug-in hybrid models, appeals to eco-conscious drivers while maintaining the performance and utility expected of a compact SUV. With its renewed momentum, the Escape stands as a strong competitor to segment leaders like the Toyota RAV4 and Honda CR-V.
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Canada’s best-selling vehicles of 2024 reflect the diverse needs and preferences of drivers across the country. From rugged workhorse trucks like the Ford F-Series to family-friendly SUVs like the Toyota RAV4 and efficient sedans like the Honda Civic, it’s clear that Canadians value a blend of reliability, practicality, and innovation. This year’s trends also highlight a growing focus on sustainability, with hybrids and EVs becoming increasingly popular, as well as a preference for advanced technology and safety features that enhance the driving experience.
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